Zara Expands Live Shopping Success from China to Western Markets

Zara, the global fashion giant, is expanding its innovative live shopping experience from China to Western markets. After a successful trial in China, where the brand saw a 50% increase in product sales through livestreams, Zara is now preparing to bring this popular trend to consumers in the US, UK, and Europe by October 2024.

Read more ...

Challenges and Opportunities in Indonesia’s Textile Industry: Navigating Regulatory Hurdles

Indonesia's textile and textile products industry, a significant contributor to the nation's economy, is facing a critical challenge: attracting investments, particularly in crucial polyester production lines. According to the Indonesian Fibre and Filament Yarn Producers Association (APSyFI), the industry's growth potential is hindered by unclear and inconsistent regulations, which have stalled several investment plans, including those of major players like the Tongkun Group from China.

Read more ...